Our mantra is simple: We should all have each others' backs (and fronts)

🌟 Honoring health → we make products and content for changing bodies no matter their order of magnitude (that's the OOM in OOMLA!) because whether you’re just starting puberty or been-there-done-that, knowledge is power and comfort is key.

🚫 Anti fast-fashion → our products are made to last, made from kind-to-your-skin materials and manufactured in our hometown (L.A…. the LA in OOMLA) in workspaces prioritizing the health of employees.

👀 We do not exist for the male gaze! → OOMLA doesn’t show front-facing product photos of tweens and teens on our website, but we encourage you to shoot content in whatever way makes you feel most confident.

🌈 Committed to inclusion → any person with a chest circumference of 24 - 38” can wear an OOMBRA… and just like you, we’re growing so more sizes soon!

🌎 We produce locally + think globally → we believe in kindness to our bodies, each other, and our earth, which is why we give back wherever and whenever we can, from mask 1:1s to a collaboration with African non-profit mothers2mothers.